Make me a Tootsie Competition

We’re searching for the ultimate Tootsie and vintage fan to appear in the music video for our first ever single.


The Prize

  • A Tootsie hair and make-up makeover on the video shoot on the 19th/20th Aug 2015
  • Appearing as a featured artist in The Tootsie Roller’s music video for their upcoming single ‘Devil in You’ alongside a cast of vintage loving special guests.


We want you to nominate the person you think would love a chance to be a Tootsie for the day.

For Facebook and Twitter entries all you have to do is share this blog to your wall and tag The Tootsie Rollers and your nominee with the reason you think that they should win the competition with the hashtag #makemeatootsie

E.g. (Facebook)

I think @SarahBrown should win the @thetootsierollers #makemeatootsie competition as she is an amazing friend who loves vintage music

*make sure your status privacy setting is set to public so that we can see it 🙂


I think @SarahBrown should win the @thetootsies #makemeatootsie #competition as she is an amazing friend who loves vintage music

For Instagram

Post a picture of your friend and the reason why you think they should win with our handle @thetootsies and the hashtag #makemeatootsie


We will announce the winner on our social media………..  We can’t wait to see your entries!

Come & roll with us for more retro fun

Terms & Conditions

  1. Competition is open to UK residents only. The winner should be available to travel to London on August 19th and August 20th 2015. 
  2. The prize: the chance to feature in The Tootsie Rollers music video for ‘Devil In You’, filming a v-blog on the experience, being ‘Tootsied’ including hair & make-up. 
  3. Travel to and from the London location will not be covered. All expenses are at the competition winners responsibility. 
  4. The Tootsie Rollers and companies reserve the right to all footage. 
  5. No footage on the day is to be used for a commercial use by the competition winner.
  6. There is no entry fee and no purchase necessary to enter this competition
  7. Details of how to enter the competition can be found on The Tootsie Roller social media including Twitter (@TheTootsies), Instagram (@TheTootsies) and Facebook (The Tootsie Rollers). 
  8. Closing date for entry will be Sunday 9th August 2015. 
  9. The promoter reserves the right to cancel or amend the competition and these terms and conditions without notice in the event of a catastrophe, war, civil or military disturbance, act of God or any actual anticipated breach of any applicable law or regulation or any other event outside of the promotor’s control. Any changes to the competition will be notified to entrants as soon as possible.
  10. Prize is non-transferable. There is no cash alternative. 

Ascot – Day 5 – Mary Poppins

Mary Poppins inspires our final look. The charming, colourful and fun household favourite seemed the ideal choice to round off a sensational week of style, singing, society and sunshine at Royal Ascot. The quintessentially British story, made world famous by Disney, won five Academy Awards, including Best Actress for Julie Andrews, and of course features the delightful animated scene when the carousel horses come to life, springing from the merry go round entering into a race – how very Ascot!


In the same sequence Burt dances with enchanting animated penguins (which happen to be Tootsie Anna’s absolute favourite animal!)

Mary Poppins is one of the best known films for combining live action footage with animation in this way. We are big fans of the blending of the old and the new, as can be heard in our top Tootsie tunes.

The deal was instantly sealed: Day 5 of Royal Ascot 2015 required a Poppins piece de resistance ensemble!

The Dress

We knew we wanted our dress choice to bring a smile to passers by, so we set about finding a fabric that would reflect the animated aspect of Mary Poppins as well as the zingy colours of Bert’s memorable striped blazer. Mary wears full skirts, with this in mind we’ve opted for a similarly flared dress, but have raised the hemline above the nanny’s preferred style, adding a 50s Tootsie twist.


The unusual neckline closes with a feature button; a nod to the practically perfect neatly closed blouse collar, but again with a Tootsie twist.

These dresses are ‘Wendy Lou’  from retro repro designer Lindy Bop.

The Hat

There was no other choice for a sunny Saturday hat than the British classic, the boater! 

We adored Bert’s in the movie and set about to create six replicas using the boaters we wore at Royal Ascot in 2013. Us Tootsie’s love a bit of ‘make do and mend’!

Flo found some beautiful grosgrain in our favourite ribbon shop, V.V.Rouleaux, that matched the dresses perfectly. She sewed it around the hats in stripes, just like Bert’s.

To add a little feminine twist Flo made three cute bows to cover the ribbon join at the back.

In homage to our millinery mentor, Susie Hopkins, she added three orange gems to the centre of the bows. Susie always finishes her marvellous creations with a little Swarovski crystal to catch the eye 😉


It’s Day Five, and if there’s one thing we’ve learnt from our four years at Ascot, it’s that we need a comfy shoe for the final day!!  Of course we also wanted to remain chic and vintage, so we’ve opted for super useful nude wedge from New Look.


There was nothing more perfect for this look than our faithful Collectif pearls.


You can never count on the English Summer weather so we’ve come today armed with three lovely umbrellas from Fulton. We’re sad we couldn’t have a ‘practically perfect’ duck beak on the handle, but they’ll be ‘Supercalifragilisticexpialidocious’ if it rains!!!

We hope you’ve enjoyed our Movie-themed week of outfits here at Royal Ascot; we’ve certainly loved putting each of the looks together with the priceless help of stylist-extraordinaire, Joanna Femi-Ola! We love you Jo! Thank you x

Ascot – Day 4 – Armed Forces Day


The fourth day of Royal Ascot is known by many as Armed Forces Day. As well as featuring a host of top races, the day is dedicated to raising funds in aid of ABF The Soldiers’ Charity, the Royal Navy & Royal Marines Charity, and the RAF Benevolent Fund.  We’ve loved meeting members of the military, in their incredibly smart and often eye-catching uniforms, over the last few years.  This year we’re making a nod to them with our Day 4 outfits inspired by the hit movie of 1953, ‘From Here to Eternity’.

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Set in Hawai during WW2, the film tells the tale of three servicemen in the months leading up to the bombing of Pearl Harbour. It has since been made into a musical which played in London’s West End until last year.  We’ve mixed genuine military uniform with a fabulous Hawaiian print dress to bring you our very own Tootsie Force look 🙂


Today we are wearing hats made with the inspirational Susie Hopkins. Susie created our rose basket hats that made front page of the papers last year.


We have worked with her for four consecutive years. Susie traditional elegance, and retro je ne sais quoi is irresistible! Susie has recently started teaching millinery courses for aspiring hat makers from her beautiful North London home. With this in mind we decided to work in tandem to make our own Day 4 hats!




Photo Inspiration    

Flo sourced genuine 1940s Garrison army caps and silk flowers from a local warehouse Lavenders of London. We met one sunny afternoon at Susie’s and set to work! The process began by working in pairs to assemble the flowers on our partners hat. We then looked at the contrasting designs and picked the most effective. This was our template for the other five remaining hats!

We enjoy a craft session at Tootsie towers and this was no exception!






Flo chose the tropical flowers to match the fabric of our Victory Parade wrap dresses. The hats capture the essence of today’s film inspiration, From Here To Eternity, perfectly! The dress The lovely folk at Manchester-based Victory Parade sourced a brand new print for our dresses today. They used this fabric, covered in tropical lilies and palms, to make six matching dresses in their very popular ‘Hawaiian’ style. It is truly perfect for the look we had in mind.





Our fabulous friends at Butler and Wilson provided today’s Hawaiian- perfect accessories. Aren’t they fabulous?!


Today we are wearing beautiful New Look red suede pumps. New Look is firm tootsie high street favourite! The style is aptly named Sweetheart… The perfect demure heel high & detailed vamp make these shoes the perfect edition to our From Here To Eternity themed look!


Ascot – Ladies Day – The Seven Year Itch



It’s Ladies Day and we’re taking inspiration from Hollywood’s all-time First Lady, Marilyn. Knowing our readers I’m sure we don’t need to spell out which iconic look has inspired day three? Yep, you guessed it! THE white dress.


Not only is Marilyn one of the THE most famous women in film history but we also learnt recently that she was a huge fan of legendary jazz singer (another of our idols) Ella Fitzgerald.  In 1955, Marilyn convinced the owner of her favourite nightclub ‘Mocambo’ in L.A. to lift the colour bar and allow Ella to perform there in return for her sitting on the front row every night that week. The knowledge that these two ladies were firm friends makes us so unbelievably happy. Ultimate girl power!



Today’s look, inspired by Seven Year Itch, left little room for dispute when it came to what style dress to wear; we had to draw on the iconic and unforgettable scene when Marilyn Monroe stands on the subway grate and her skirt get’s blown up in the wind. Whether you’ve seen the film or not, people are familiar with this moment of movie magic!

Unfortunately Royal Ascot’s Dress code prevents us from imitating the famous halter neck design but this gorgeous frock from ASOS does a pretty good job. The under-gathering gives us the same feel as Marilyn’s dress, whilst still maintaining a ‘greater than 1inch strap’. The shirt is full and blousy, perfect for catching any flurries of wind!  We adore them.

Fun fact: The original dress worn by Marilyn sold at auction in 2011 for $4.6m.




Jayne Elwell of The Libertarian Millinery has created six unique hats, each one inspired by a hat Marilyn herself wore. She is using satin and tulle, with a touch of netting, to create headpieces fit for any screen starlet.



We wanted to keep Ladies Day as classic, elegant and vintage as possible and really feel we’ve achieved this with the help of ASOS and Jayne.



By day three of our wonderful Ascot week we knew we would need a special pair of shoes to envelope our weary feet. Today we are wearing Jazz Heel Black Suede Court Shoes by designer Cleo B. They are an elegant, timeless style much like many of the shoes Marilyn Monroe wore.


Our stylist, Jo, had mentioned shoe designer Cleo B to us; specifically her unique shoe clips. As if by magic Meg found herself sat opposite Cleo at a Supper Club evening in London. We love Cleo’s shoe clips – they allow you to embellish your feet according to your mood, and are a perfect addition to our Tootsie style. We like to add a touch of fun wherever possible, exactly as Cleo advocates. Today we’ll be wearing Cleo B Hollywood Natalie Jet Clips to pay homage to Marilyn’s signature song Diamonds Are a Girls Best Friend. We shall be serenading race goers with this ditty to match



We can certainly confirm that Carat London are a girl’s best friend.


Last year on a rainy day in London Town we met the Sunshine that is THE Lulu Guinness over breakfast. We already so much admiration for Lulu & her iconic brand BUT meeting the legend in person transformed that admiration firmly into love.

Lulu is the living, breathing personification of her brand. You will never catch her without her trademark red lipstick. She is inspirational & fun. A business titan with a naughty laugh. Quite simply everything you would hope she would be and so much more! Lulu started her design career creating beautiful colourful brief cases, but buyers wanted bags that were even more “Her”. Soon after the infamous flower basket was created & a brand was born.

Today is ladies day here at Royal Ascot & we will be wearing Lulu Guinness classic lip & lip stick clasp clutches. Not only are these pieces beautiful but the distinctive Dali-esque lips have been key in transporting the Surrealist art movement into mainstream popular culture.
Lulu still lives by the motto of her hero, the Surrealist artisan and fashion designer Elsa Schiaparelli, ‘Dare to Be Different’ and the women who wear Lulu Guinness do just that!

Royal Ascot 2015 – Day 2 – Singin’ in the Rain


Not only was the film ‘Singin’ in the Rain’ a firm favourite of ours growing up but it’s also close to our hearts as Tootsie Flo actually played Lina Lamont in the West End version of the show.  Like all good friends would we went along to show our support, sitting on the front row with huge banners saying ‘We love you Marilyn MonFLO’!

The incredible performances and dreamy costumes bring us such joy we felt it had to be included in our Ascot line up… Ladies and Gents we present to you our ‘Umbrella’ day!



Some of our initial internet inspiration…taken from SS15 LFW and beyond…











Again, this was the perfect task for milliner extraordinaire Bee Smith. She experimented with lots of angles for the umbrella, but we all agreed that the upturned look was a winner! We hoped the weather would would be fair for us this week, and there’d be no need for the shelter of a brolly! 😉 

We adore them and were blown away for the intricate design. There are 96 pattern pieces and 3m of plastic tubing for the handles.





Our stylist Joanna Femi-ola saw these Bernshaw dresses and thought the fabric looked like the driving rain from the famous Gene Kelly scene. A perfect choice! 






We are thrilled to be wearing shoes from retro-lovers favourite brand, Agnes and Norman. Launched in 2012, they are a unique shoe company offering vintage inspired shoes for work, play and everything in between. They take inspiration from a bygone era and combining this with up to date shapes and wearable heels – perfect for the toes of The Tootsie Rollers as we pound the pavements of Royal Ascot.


To compliment our Umbrella hats Jo picked out some stunning  Butler and Wilson studs

 Come & roll with us for more retro fun



Royal Ascot 2015 – Look One – Funny Face


When we saw these stunning out-take shots of Audrey Hepburn from the classic ‘Funny Face’ Tootsie Flo’s imagination went into overdrive with ideas for out first Ascot look.  Audrey is one of our ultimate icons; not only was she a beautiful actress with endless amounts of class, she also devoted herself to charitable causes and in 1992 was awarded the Presidential Medal of Freedom in recognition of her work as a UNICEF Goodwill Ambassador.


With our ‘Audrey Dove’ theme under our hats we took to the internet to find other images to help shape our ideas


Even Gaga is a fan

We took our pinboard of images to the magnificent milliner Bee Smith.  Without even batting an eyelid Bee reeled off her ideas of how to get the look and said she couldn’t wait to get started.





Simultaneously, our incredible Stylist Joanna Femi Ola was meeting with one of our favourite designers Stewart Parvin.  We were lucky enough to wear a collection of Stewart’s gowns on the red carpet last month for The Kevin Spacey Gala at The Old Vid Theatre and were beyond thrilled when he offered to create us a bespoke ‘Audrey’ look for our Day One at Royal Ascot.  Stewart and Joanna opted for a ‘candy pink’ fabric, inspired by the iconic opening number from Funny Face.

The Editor-in-Chief of the fictional magazine ‘Quality’ exclaims “Now, I wouldn’t presume to tell a woman what a woman oughtta think, But tell her if she’s gotta think: think Pink!”


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Each dress was fitted to our body shapes which gave us an extra confidence boost stepping out at Ascot. We should be in good company with Clare Balding and The Queen being two names on Stewart’s star studded client list!






Our incredible Stylist Joanna Femi Ola
Our incredible Stylist Joanna Femi Ola

Our shoes have been designed for us by the incredible Harriet Wilde. She created the detail on the heels to match our ‘Audrey’  dresses.  We swooned as we opened the box. Such a gorgeous touch!




Carat London have given us some dazzling jewels to complete the look 


Upon re-watching the film recently we discovered that the instrumental theme throughout is Gershwin’s S’wonderful. This has long been a firm favourite of ours and has been in our set for years… We hope you agree that we’ve done a ‘S’wonderful’ job of our outfits today!

Stay tuned for tomorrow’s MGM-inspired look….here’s a little hint:  “doodle-do-do…” 😉

Styling by Joanna Femi Ola

Come & roll with us for more retro fun


Tootsie Leading Ladies: Rachel ‘Rae’ Egglestone – Evans

Rachel ‘Rae’ Egglestone – Evans is the Editor of Vintage Life Magazine and as it says on their website, “this super glam magazine is full of vintage style.” It has been a Tootsie staple from the early days, giving us inspiration and an insight into other vintage lovers lives from all over the UK (and now all over the world).  We were lucky enough to bump into Rachel a few years ago at Twinwood Festival.   We hit it off straight away. Compelled by her passion, determination & shared sense of fun we have been firm friends since.  We were thrilled to be asked to come onboard ‘The Vintage Life Team’ as Music Columnists and it has been incredible to see Vintage Life Magazine soar in popularity and distribution. However, with Rachel at the helm we always knew that it would.

We’re delighted to to have her as our first interview in our series of #tootsieleadingladies blogs.
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Behind the Scenes at Tootsie Towers

There‘s a buzz at Tootsie Towers.  Creativity is blooming, much like the daffodils, and the theme for spring seems to be multitasking!  Luckily there are six of us.

When we meet new people they tend to want to know about behind the scenes details:  six friends singing, styling, writing, reflecting, laughing, lamenting, planning, performing, creating, choreographing, dreaming, developing, travelling, Tootsieing!

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